Nexus Rental
Project Amplify: AI at Scale
Nexus Rental designed and led Project Amplify: a structured analysis of AI opportunity across the entire business, framed by three themes. Education, Empowerment, and Innovation. The outputs are now feeding directly into Nexus's product roadmap to drive internal AI adoption at scale, with compounding efficiency benefits for customers.
The impact
The Challenge
Nexus Rental had a clear strategic ambition: drive AI adoption across the business at scale, in a way that creates internal efficiencies, supports continued growth, and amplifies value for customers. AI was already being used across teams in different ways, but without a coordinated picture leadership couldn't prioritise investment, plan training, or build the governance to scale it responsibly. They needed a structured analysis of where AI delivers genuine value, sequenced into something that could feed their product roadmap.
Nexus had the technical capability to run that analysis themselves. They chose to bring Enablis in deliberately: for fresh eyes, for cross-industry perspective, and for the kind of structured challenge that's hardest to bring to your own work. The programme was Nexus's investment, Nexus's design, and Nexus's leadership throughout.
Scaling AI Across the Business
A deliberate strategic investment to drive AI adoption internally at scale, with efficiencies that compound across the business and benefits that reach customers.
Fragmented Adoption
Teams were experimenting with AI in different ways at different speeds. No coordinated view existed of what was working, what was not, and where the real opportunities sat.
Output Feeding the Roadmap
Nexus needed a prioritised, honest analysis they could roll directly into their product roadmap, not a discovery document that would sit on a shelf.
Our Approach
Project Amplify was Nexus's analysis exercise, framed by three deliberate themes that ran through every workshop and conversation: Education to share what's possible, Empowerment to give teams the tools and confidence to act, and Innovation to surface genuine new opportunity. Nexus assembled a dedicated cross-functional Amplify team and committed to a weekly cadence of half-day workshops, each focused on a different part of the business.
Over two months the programme worked through supply chain, finance, sales and marketing, legal, PMO, HGV, and support services. Each session followed a structured format: understand the team's day-to-day context, map their top recurring workflows, identify where things get hard, then explore where AI and automation could genuinely help. Every workshop finished with a practical AI demo tailored to that team's real work, making opportunity tangible rather than theoretical.
Our role was to bring fresh eyes, structured challenge, and pattern recognition from other industries. The ground rules were deliberate. No wrong answers. Mapping, not judging. Be specific. The result was a living innovation backlog, maintained across all sessions, that captured and prioritised every opportunity from quick wins through to fundamental capability investments. Outputs that now feed directly into Nexus's product roadmap.
Technical Solution
Education, Empowerment, Innovation
The three themes Nexus framed every workshop around. Education to share what's possible, empowerment to give teams the tools, innovation to surface new opportunity
Structured Workshop Programme
Weekly half-day workshops with a consistent six-part format: context, workflow mapping, pain points, opportunity identification, live AI demo, and next steps
Cross-Business Discovery
Seven-plus teams assessed across supply chain, finance, sales and marketing, legal, PMO, HGV, and support services
Tailored AI Demonstrations
Practical, team-specific demos in every session showing AI applied to that team's actual work, from document review to report summarisation
Living Innovation Backlog
A cross-business backlog maintained across all sessions, capturing ideas with triggers, current process, expected benefit, effort, and dependencies
Fresh Eyes, By Design
Brought in deliberately by Nexus for cross-industry insight and structured challenge. Pattern recognition across business units, asking the questions internal teams sometimes skip
The Impact
The programme surfaced something more valuable than a list of AI use cases. By sitting with each team and understanding how they actually worked, Project Amplify connected patterns that no single business unit could see on their own. Manual processing that could be automated. Domain knowledge trapped in individuals rather than systems. Reporting that consumed days of effort every month. These were not problems any one team owned, and making them visible across the business was a turning point.
The innovation backlog now feeds directly into Nexus's product roadmap. AI adoption is being accelerated internally, and the benefits land for customers as efficiencies compound across the business. This was a deliberate, significant investment from Nexus to drive AI adoption at scale, sponsored by the CTO, staffed with a dedicated cross-functional team, and given the access and time to do the job properly.
Outcomes delivered
- 7+Business teams assessedDirect engagement with every significant function: supply chain, finance, sales, legal, PMO, HGV, and support services
- Single viewOf AI across the businessFragmented experimentation replaced with a coordinated, prioritised picture, owned by Nexus and sponsored by the CTO
- Living backlogNow feeding the product roadmapEvery opportunity captured with effort, benefit, and dependencies, rolling directly into delivery
- AI at scaleInternally, with customer benefitEfficiencies that compound across the business as Nexus continues to grow, with value that lands for customers too
Enablis were instrumental to Project Amplify. Incredibly supportive, and they brought real expertise and fresh eyes. We could have run this internally. We have the skills and the technical capability. But we wanted to be challenged, and that's where Enablis excelled. The output is an honest, prioritised view of where AI delivers real value at Nexus, which we'll now roll into our product roadmap.
Peter Ennis
CTO, Nexus Rental
Long-Term Value
Internal AI Adoption at Scale
The Amplify outputs are being rolled directly into Nexus's product roadmap, accelerating AI adoption internally and amplifying benefit for customers.
- •Cross-business innovation backlog with clear prioritisation, effort estimates, and dependencies
- •Outputs feeding directly into the product roadmap to drive AI adoption across the business
- •A platform for compounding efficiency as the business continues to scale
Partnership Built on Trust
Project Amplify sits within a broader technology partnership spanning multiple teams and over 12 months.
- •Multiple engineering teams embedded across business verticals, delivering against milestones on AWS data platforms and core systems
- •CTO sponsorship ensuring Amplify outputs align directly with Nexus's wider product roadmap
- •Nexus retained ownership of design and direction throughout, bringing Enablis in for challenge and fresh eyes
Related Capabilities
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Learn moreWant a clear picture of where AI delivers value?
We sit with your teams, ask the questions internal teams sometimes skip, and come back with a prioritised analysis you can roll directly into delivery.
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